Weight loss has been a major issue in the media recently, most notably the Atkins Diet and other fad diets. Quick-fix weight loss isn’t always the answer and even the claims made by companies selling diet aids can be misleading. If it sounds too convenient to be true, it probably is. Celebrities who endorse and sell diet aids for cash, do so as they have realized just how influential their words are with younger individuals.
Promoting Weight Loss Products
The Atkins Diet was heavily promoted by celebrities until it became an icon in its own right, and while its effects did slightly reduce the number of dieters opting to severely drop the amount of food they ate, it didn’t really tackle the real causes of the obesity: poor lifestyle choices.
Instead, it was a case of quick-fix weight loss. It’s far from a cure-all, and it’s unrealistic to expect that it will act as an immediate solution to the increasing numbers of overweight youngsters Biofit Reviews [Updated]: Don’t Buy Biofit Probiotics Till You’ve Read This. But it’s a start, and young people who read about celebrity diets can at least feel a sense of pride that their favorite celebrities are making the effort to change their lives for the better and that their efforts are being taken seriously by the industry which sells diet aids.
This sort of word-of-mouth advertising is the way that successful businesses build their reputations, and this means that those who write blogs and participate in forums are seen by millions of people. Those of us who aren’t as lucky have to rely on the efforts of internet-savvy celebrities to spread the word about how we can beat the diet industry and get our bodies in shape.
This is partly because the products promoted by diet companies rely on infomercials and viral marketing, both of which work because they attract attention – but also because they’re unlikely to go away. In fact, if the infomercials and viral marketing never stop, then they will probably become even more successful as the next few generations are born. The good news is that a celebrity may be responsible for a product because they endorse it, and this means that they are potentially driving sales and influencing kids to use those products.